Sure Thing Records

ASF Hot Seat: Eric Krug

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2016 is shaping up to be another banner year for Austin-based comedy label, Sure Thing Records. They had their first #1 record on iTunes’s comedy charts with Jay Whitecotton’s Hi Lonesome! an they’re set to release an album later this year from Brooke Van Poppelen (truTV’s Hack My Life). For the second year in a row, Sure Thing Records is hosting an album recording during Austin Sketch Fest, this time from the amazing Eric Krug. Eric is a veteran and a past winner of the Funniest Person in Austin contest (so he’s seen some shit). He’s appeared on Comedy Central and Marc Maron’s WTF podcast. He’s also a straight-up rascal.

What’s been your process, putting together your set for the album recording?

Eric Krug: I typically try to sift through all my “hits” and find what I think is my best material, then fine tune it and compile that into a cohesive structure so it flows naturally in a one-hour set. Then I work those sets out at shows and open mics until it no longer seems funny to me anymore, at which point I throw out all my jokes and go to sleep for a few weeks. Then when showtime rolls around I just sort of wing it. I’m usually drunk.

You won FPIA back in 2008 – what effect did that have on your career?

Eric: 2008 was the same year that Barack Obama was elected our first black president. How my winning FPIA contributed to that is just something the historians will have to continue to debate amongst themselves. I think the Affordable Care Act has its flaws, but for better or worse, I think it is still a landmark legislative achievement. The answer is none.

The comedy scene in 2008 – while vibrant – wasn’t nearly the behemoth that it is today. As someone else who was there in the early days, why do you think it exploded the way it has?

Eric: I think it was a behemoth even in 2008. The industry has been coming here for years, and always taken a particular interest in Austin comics. And the fellas that were here when I started (Matt Bearden, David Huntsberger, Brendon Walsh, Martha Kelly, Jimmie Roulette, John Ramsey, Lucas Molandes, Doug Mellard, Bryan Gutmann – just to name a few) are still some of the best comedians I’ve ever seen anywhere. I think it’s exploded because more and more comics have come to the same conclusion I did. I drove up to open mics in Austin while I was still stationed in San Antonio in the Air Force, just to check the scene out, and I really had no intention of staying in Texas. But I recognized something in the Austin scene I couldn’t find anywhere else, so I knew this is where I wanted to be. The first open mic I saw was at Cap City and it was one of the best comedy shows I’ve seen to this day, and it was an open mic!

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What’s your writing process like?

Eric: I love the writing process. It’s like stand-up, but without the audience. It’s the best. I’ve just never really cared for people.

Who are your influences? Who are some of your favorite comedy acts performing today?

Eric: The first time I saw Maria Bamford will forever go down as the best stand-up show I’ve ever been too. I adore her. Growing up, I remember me and my brother couldn’t get enough of Norm MacDonald. This is a tough question to answer. I don’t want to just name well-known people, but there’s so many good comics in so many scenes around the country now I wouldn’t know where to start. Though I will say Nick Mullen is the best thing on the internet. That guy just makes me laugh stupid hard.

Do you have any fun “worst show” stories?

Eric: Actually, I told a story at Bryan Gutmann’s album recording (which won’t be on the album, since I was just the warm-up) about the time I got boo’d off the stage in Wales in the United Kingdom. I think it was because I started my set by saying, “I didn’t even realize you guys were a country. I just thought you were some stuff England owned.” Anyway, they called me “wanker” a whole lot.

Do you have any fun “best show” stories?

Eric: There was this one time when I had unprotected sex with every member of the audience after the show. I almost ran out of jizz (almost).

What else – comedy wise – are you looking forward to this year? What do you have cooking?

Eric: I plan to spend most of my time writing while I’m out in L.A. for the summer. I’m also a giant history nerd who listens to C-Span for fun, and I have tentative plans to start doing a podcast on all the presidents (in sequential order from G-Wash to Barry-O), and if it comes together I want to start recording on presidents 1 through 5 this year and release that as the first “season.”


Eric Krug records his debut album, Sunday May 29th, 7pm at Spiderhouse Ballroom. Danny Palumbo, the winner of the 2015 Funniest Person in Austin contest, opens. TICKETS HERE.

Austin Comedy 2015: Sure Thing Records Makes Some Noise

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by Mac Blake
Sure Thing Records release it’s first album in 2014. Sure Thing Live! was a compilation of material from 15 different comedians including the label’s founders (and co-hosts of the weekly show) Brendan K. O’Grady and Duncan Carson. That was it for that year. But Brendan and Duncan must have spent the rest of 2014 fiendishly rubbing their hands together and cackling, because in 2015 Sure Thing Records got bonafide.

2015 saw full length albums from Bryan Gutmann, Seth Cockfield (who now lives in New York City), and one from me. I swear this isn’t just thinly-veiled promotion for my album – Bird Drugs out now.

I had just started thinking about an album when I got an email from Brendan about Sure Thing Records. Brian Gaar and Ramin Nazer has just (more or less) self-released their albums and I figured I would do the same. Ask anyone and they’ll tell you that I love losing money on comedy ideas. But here were two dudes wanting to spend their own hard earned money, releasing records from Austin comedians. That’s a big deal.

Brendan K. O’Grady: We live here, we perform here, we know how many fantastic comedians call Austin home. It’s hands-down one of the best comedy cities in the country right now. But we still don’t get a ton of industry attention, so anybody who wanted to make a record had to either self-produce (which can be difficult and expensive), or else work with a label that’s not based here and hope that they weren’t getting ripped off.

Duncan Carson: Brendan and I agreed that, as we both didn’t see ourselves making the NY/LA jump any time soon, to use the success of the show to create something that would hopefully help boost the scene here. Stand up for me, and I get this sense from many of my friends that I admire, is an endless struggle of self-doubt while forcing yourself to self-promote, so anything you can create that’s bigger than you are is much more fun to be a part of.

Brendan: People here know us, and I think they trust us and understand our intentions. We saw an opportunity to build up the scene and create a platform to help comics reach a wider audience, and we don’t mind drowning in spreadsheets, so we went for it.

Duncan: A show started by a now-defunct comedy radio station in the venue I happened to run an open mic in June 2012 has lead to nearly two hundred shows now every Saturday with great crowds, four comedy albums I’m immensely proud to be a part of, shows at the Alamo Drafthouse and on two comedy festivals, local and national press, and so many other things in my life. It all makes me feel immeasurably lucky and grateful, to be in this comedy scene at this point in time, in this city that seems full of possibility.

And Sure Things Records doesn’t look to be slowing down. In 2015 they announced plans to release an album from Austin’s Eric Krug, LA’s Ron Babcock––hey wait a minute––and NYC’s Brooke Van Poppelen––hold on… did the Sure Thing boys just level up?

Duncan: I am sure we will release many more Austin-based comic’s albums beyond Eric Krug’s. But we’re open to anyone that’s the right fit for the label and fits into our timetable.

As for Sure Thing Records’s long term plans?

Brendan: Continuing to make records we like without going broke sounds pretty good.

For a city with a ever-growing comedy scene, that sounds pretty great.

Oh and, thanks for putting out my album, guys. Bird Drugs available now.


Mac Blake is an accomplished stand-up, a frequent performer at ColdTowne Theater, and one of the producers of Austin Sketch Fest.

ASF Hot Seat: Bryan Gutmann and Brendan K. O'Grady!

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Bryan Gutmann’s brand of laid back absurdism has been a force in the Austin stand up scene for close to a decade. He’s appeared on Comedy Central’s “Live at Gotham” and at the Moontower Comedy Festival, not to mention at the prestigious New Faces showcase during the 2011 installment of the Just For Laughs Festival in Montreal.
Bryan is teaming up with the (relatively speaking) new kids on the block, Sure Thing Records to record his debut album during Austin Sketch Fest. Duncan Carson and Brendan K. O’Grady co-host the hit weekly Sure Thing live show at Austin Java. Last year, they released their first album as a record label.

We digitally sat down with Bryan Gutmann and Sure Thing’s Brendan K. O’Grady to talk some shop.

What made you decide to go with Sure Thing?

Bryan Gutmann: I was originally going to sign with RCA. Steve (Lillywhite) and I were really excited about some different ideas we had for the record. But, after a few conversations, it turned out that this was going to cost me a couple million dollars to pull off. Also, I don’t think that guy was Steve Lillywhite.

I’ve thought about recording an album for a while now. I have actually made a couple half-baked attempts at cobbling one together myself before, but it never played out the way I wanted. When Brendon and Duncan told me about their label and the ideas they had for it, it just made sense.

Stand-up! At a Sketch Festival! That’s insane, right?

Brendan K. O’Grady: It sure is. We’re all about pushing the limits of your fragile illusion of sanity with humorous mind-bombs. That’s why we booked Nyarlathotep, the Crawling Chaos, The Faceless God and Stalker Among the Stars as Bryan’s opener. Oh, and I think Eric Krug might do some time as well.

What kind of prep work are you doing to prepare for the recording?

Bryan: As many rap battles as possible.

Brendan, your record label Sure Thing is releasing albums from a ton of local talent — including festival producer Mac Blake. Is this nepotism?

Brendan:  In the case of Mac, I’d have to say “yes.” But that’s ONLY because we’re also sleeping together.

This stupid town is lousy with comedy – stand up, sketch, improv and probably something else weird that people are into. Gimme a unified field theory of what makes something funny.

Bryan: I’m really not sure that I know. Even just focusing on the stand-up comics in town, they’re all so different from each other. I guess the one thing they all have, that also makes them great, is that they’re trying to be themselves. The comics I love watching are really trying to bring what they think is funny to the stage. You do walk away getting some sort of idea about who they are.

Brendan: Kenneth Burke wrote that humans seek for vocabularies that are reflections, selections, and ultimately deflections of reality. I think that “funny” is what happens when our deflections of reality manage to provide the clearest reflections of the human experience. And anything with Melissa McCarthy is funny.

Duncan Carson and Brendan K. O'Grady from Sure Thing Records

Why keep it local, with the focus on home-grown talent? Why not just pick up and move to LA? Why Austin?

Brendan: The simple answer to a very complicated question is: Because AUSTIN, man! We just love it here, and we truly believe that the ceiling for talent here is as high as anywhere else in the country. We founded SURE THING RECORDS because we know that there are so many great comics in Austin who truly deserve to have their comedy find a larger audience.

We know that so many people still think comedy must not be very good if it’s not in New York or Los Angeles, and that’s just crazy. As the industry continues to change in the era of new media, the models for how comedians can go about pursuing their goals are changing too. We’re here to help great comics do the things that they want to do, to help create a bigger platform for Austin comedy, and ultimately to support other great independent comedy scenes all over the country.

Who are your influences? Who are some of your favorite sketch comedy acts performing today?

Bryan: It’s definitely changed over the years. When I started really taking in as much comedy as I could it was Jim Gaffigan, Mitch Hedberg, Dave Attell. Those guys are all obviously still legends, but you just start discovering what seems to be an endless list of great comedians. Maria Bamford, Todd Glass, Patton Oswalt, Marc Maron. A current big influence for me is Paul F. Tompkins. Few people can make me laugh like that guy can, and it’s really inspiring to see someone who can be funny in so many different ways.

Brendan: New Orleans is actually home to several of my favorites right now: “Rude.” is the brainchild of Colleen Allerton and Lauren LaBorde, and they’re always doing really funny, insightful stuff. Stupid Time Machine is like a NOLA sketch super-group. And I don’t think anybody works harder than the guys behind “Massive Fraud”, Andrew Polk and Joe Cardosi, who blend sketch and stand-up in a series of extremely popular shows. They’re absolutely killing it right now.

What makes you laugh the most?

Bryan: Mitch Hedberg was the first comedian I ever saw live, and I’m not sure that I’ve laughed harder at something since then. The night is now just a blurred memory of me almost falling out of my chair. Also, episode #338 of the Comedy Bang! Bang! podcast is the most recent thing to have me pounding the table with laughter. That’s something I’m really grateful for – comedy podcasts.

What’s the best thing about the comedy scene in your city?

Bryan: It’s a really supportive town. Everyone is just so on board with the idea of being original and creative and always moving forward. Comics in Austin are genuinely excited to see the new person go on stage and be really, really funny.

Brendan: By far the best part of being a comedian in Austin is how wonderful our audiences are. We have such a great number of locals who actively seek out live comedy, consistently attend shows, are enthusiastic about a wide variety of kind of comedy styles, and spread positive word of mouth about the scene. As comedians, we’re incredibly spoiled here compared to most other cities.

Do you have any fun “worst show” or “worst audience member” stories?

Bryan: They’re all so fun I wouldn’t even know which worst moment to pick. But it probably happened in San Antonio.

Do you have any fun “best show” stories?

Bryan: Taping a set for “Live at Gotham” (an old show on Comedy Central) was a really great experience. It was just a combination of doing stand-up in New York City, for television, on a comedy channel that I grew up watching. All things that I was also doing for the first time. And the set even went well. It was just an all around really memorable time. So as far as “best show” stories, it was probably that or the show I did in a pizza parlor last week.

Share with us your tips for a job interview.

Bryan: Don’t show your teeth, it’s a sign of aggression.

Brendan: Confidence, baby. It’s one thing to project strength, but I suggest taking the extra step of breaking down, or “negging”, your interviewer. Try something like, “That’s nice tie. It would really look good on somebody with better bone structure.” And when that doesn’t work, grovel.

We need to increase the visibility of this article. Any suggestions for a click-bait headline?

Bryan: The Top 8 Shoes You Didn’t Know Were Racist. (even we can’t believe number 6!)

Brendan: Just change all of the proper nouns to “Hannibal Buress.” You’ll be fine.

Bryan Gutmann records his debut album for Sure Thing Records at Austin Sketch Fest on Sunday, May 24th at 7pm at the Spider House Ballroom. TICKETS HERE